By Terry Dean
The question most often asked
on the Internet is, "How do I get more traffic to my site?"
You would think that an
answer for this question would be extremely simple, but it really isn't. It
isn't that it is so hard to get traffic to web sites. The problem is that there
are so many different avenues of traffic generation you can choose from for any
site.
In this short report, we are
going to cover 10 different low or no cost ways you can get traffic to any web
site. This isn't even an extensive list. I could easily name off 5 - 10 more
ways you could be getting traffic to your site, but I don't want to overwhelm
you with too many options.
The reason that most people
don't get traffic is that they "Try" something, and then they give up.
The key to any marketing is testing and then improving. If a method doesn't work
for you on your first try, second try, or even your twelfth try, it doesn't
matter. Keep going anyway.
Read everything you can about
that subject and keep trying different things. If you have chosen to use
classified ads for your products and services, try different ezines. Use AOL
classifieds. Try Yahoo's classifieds. Create new headlines for your ads. Create
new sales letters to follow-up.
Classified ads can work if
you figure out how to work them for your product or service.
The same aspects are true of
many different types of Internet advertising. They work, but only if you are
willing to keep on going even if you fail a dozen times trying. You keep
learning and you keep testing.
So, without further ado, here
are your ten killer Internet Traffic Building Techniques:
1. Search Engine
Submissions
Almost everyone starts right
here. They know that search engines bring 84% of the traffic to most web sites,
so they know they have to submit to them.
To achieve the top rankings
in the search engines will take some serious work. You have millions of
competitors, but you have an advantage. You are willing to learn and do what it
takes to get to the top.
To achieve the top traffic
building positions, you will need to study everything you can on search engine
positioning and meta tags. Then, you will have to test. Use a tool such as Web
Position to check your rankings, examine your competitors who are beating you,
and then edit your pages.
If you are willing to keep
going through this process and learning each step along the rise of your
rankings, you too could soon be generating 100s of hits daily from top search
engine positions.
2. Classifieds in Ezines
The biggest bang for your
marketing buck will come from ezine advertising. For $10 - $50 per classified
ad, you can reach thousands of potential customers in your targeted market.
With thousands of different
ezines available, you can expand into hundreds of them once you find a
classified ad and follow-up system that works for your product or service.
By testing your little
classified ads and expanding into more and more ezines every week, you could
quickly start reaching millions of people weekly and earning an income to match.
3. AOL Classifieds
AOL currently has over 15
million members. If I could only place one classified ad for any web site or
product, it would probably be here. For $12.50, you can have your ad placed in
view of people on a service where the ads are actually read.
I know several people earn a
couple of hundred dollars weekly by placing little classified ads just using
AOL's system. The key on AOL is to create a killer headline for your ad so it
stands out above the hundreds of other ads in every category.
4. Yahoo Classifieds
There are very few free
classified ad sites that actually work. Yahoo is one of the shining lights that
stands out above the crowd of mediocre free ad sites. Yahoo has more traffic
than any other Internet site and it definitely shows when you place your ads
here.
On Yahoo, you are allowed to
place 10 ads at a time, so do so. A little key to creating effective ads here is
to delete your ads every few days and replace them. Then, you will be able to
keep your ads towards the top of the list and receive more free readers.
5. Trade Links
If you develop a strong
content oriented site you can persuade thousands of other webmasters to link to
you or to trade links with you. There are even a few consultants online who have
developed linking campaigns and have achieved a million hits a month or more for
their customers within 90 days by linking with the right sites.
You can do this yourself. The
key is to develop content people want to link to and then get out there and make
the contacts by visiting people's sites, sending out personalized emails to
webmasters you have visited, and networking in discussion groups.
6. Participate in
Leveraged Banner Exchanges
Regular banner exchanges
don't work that well. Although they can produce a few extra hits a month for
your site, they never seem to give you the kind of traffic building leverage you
need to grow to hundreds of thousands of hits a month.
A new wave of banner
exchanges is growing though at unprecedented rates. What they do that separates
them apart is that they will give you a 5% to 20% credit of banner impressions
of anyone's site that you refer. If you refer a site which gets a million hits a
month, you would get 200,000 free impressions a month extra.
7. Start Your Own Mailing
List
If you want to make money
online, start your own mailing list. It is the best way to keep contact with
your prospects and your customers. It is also the best way to build the
credibility you need to make sales to your targeted market.
A little less talked about
advantage to having your own mailing list is that you can use it to trade ads
with other ezines out there. If you trade ads with 10 other ezines out there,
you could easily be saving yourself $100 - $500 in advertising expense every
week!
8. Banner Ads on
Individual Sites
When people think of banner
ads they almost always think of the major search engines or major sites online.
Well, I have been advertising lately with banners, and I can tell you something.
Making money using banner ads
on these high traffic high cost sites is extremely difficult and risky.
These sites will charge you
$20 per 1,000 impressions to general audiences and $50 per 1,000 impressions to
targeted markets.
By seeking out individual
sites who get high traffic (50,000 hits to 1,000,000 hits a month), you can
actually get rates of $1 - $10 per 1,000 impressions of your banner ads. By
finding 10 - 20 of these sites, you can quickly build yourself an overwhelming
river of traffic to your site for a much lower cost than the major search
engines.
9. Advertise on Goto.com
Goto has come up with a great
advertising plan for businesses. You can actually go to http://www.goto.com
and bid on traffic for your site. You pick keywords for your site and then place
a bid of whatever price you are willing to pay for traffic from that
keyword...generally you would bid .01 to .10 per keyword.
Then, Goto will only charge
you for the actual hits you receive from them. If you bid one penny for the
keyword and you receive 10 hits from it today, you only owe 10 cents for the
day. This low cost traffic building method cannot be beat anywhere.
The key to making it work for
you is to come up with hundreds of possible keywords for your site and then bid
low amounts such as a few cents on each. Then, check your stats continually and
find out what kind of traffic you are getting.
10. Free Stuff
The KING of traffic is free
stuff. If you want to get real traffic to your site, provide the kind of free
content and services that your market is hunting desperately for.
Provide free articles to
other web sites. Provide free downloads. Give away free CGI programs. Provide
hundreds of links to needed tools. Provide links to downloadable software. Give
your visitors what they want and they will keep coming back and referring their
friends.
For more great articles by Terry Dean click
here
Terry Dean, a 5 year veteran
of Internet marketing, will Take You By The Hand and Show You Exact Results of
All the Internet Marketing Techniques he tests and Uses Every Single Month"
Click here to Find Out More:
http://www.netbreakthroughs.com
