Copywriting for SEO
July 10th, 2008If I read one more keyword stuffed, no substance, personal training webpage I’m going to lose it. Do people really think google is that stupid, that you can just jam the word “personal trainer” into your website 100 times to get search engine rankings? Since SEO (rankings) is determined by computer algorithms and search engine robots I suppose that there is a chance that this sleazy tactic could sneak by. In fact, it can happen… I see it every once and a while. So for those of you that do this, Congratulations! You BEAT Google… and now you have a page that ranks great but will not get you any new clients.
Here’s a better approach to getting better search engine rankings. First, let’s think about Google. What does google want? Besides, dominate the whole world. Google wants to be the best search engine, and provide users with the most relevant content.
Think about it, if you provide great quality content to the world. Google will appreciate it and reward you with better rankings.
That is the one SEO that hasn’t changed over the last 5 yrs.
Take a smarter long term approach and it will pay off greatly!
If you have more questions about SEO, or how to get better search engine rankings for your personal training website, drop me a comment.
Thanks!
Keith



